#CREATIVETHINKING

Photo: Steff Berger #CREATIVETHINKING What’s the one thing that will give you a greater chance of success in a crisis situation? Creative thinking. If instinctive reactions or standard procedures don’t…

#FAKENEWS

Photo: Michael Pasternack #FAKENEWS When it comes to social media, you probably know speed is everything. If misinformation, damaging opinion or fake news about your event is being posted on…

#DEALWITHIT

Photo: Sergi Briet #DEALWITHIT It’s often the elephant in the room at an event production meeting: Crisis Management. Nobody wants to talk about it. Nobody wants to admit they might…

#SOCIALMEDIACRISIS

Photo: Steff Berger #SOCIALMEDIACRISIS Tacking a social media flurry before it becomes a storm – taking ownership. You’re busy running your event and something goes wrong. Something unexpected and awkward.…